Tuesday, December 8, 2009

Sonia Rykiel pour H&M - Bravo!

All that glitters is Belle en Rykiel! The Sonia Rykiel for H&M launch went beyond fashion, it was a feast and THE event of the fashion year with the streets of Paris still buzzing (or should I say sparkling) about Rykiel.

Affordable and worshiped fashion giants H&M joined forces with the glamorous house of Sonia Rykiel to create it's first ever guest-designer line of lingerie (and knitwear) - this was certainly a cause for celebration and what a fabulously deliciously glittering and magical evening it was! The Grand Palais was turned into a wonderland with every corner of the palace 'Rykiel-ed' out - champagne was served in tall black glasses, glitter was sprinkled on the carpets, the ambiance was made of that Parisian dark velvet and the rhinestone effect glistened everywhere - on the cut out trees and even in that enchanting music playing in the background...it was more than Wonderland, it was Paris in Paris just all dolled up! A reconstruction of the Eiffel tower sparkled towards a reconstruction of the Arc de Triumph that cracked open with lightning, then followed by smoke effects and then the show began with a gaggle of geese marching to a live band...no these were not the models...


Instead of the usual cat-walk along the runway - models were driven on floats dancing, posing, hanging off chandeliers, swinging on swings, rolling on beds, sipping on champagne, and riding bicycles - with British model Lily Cole magnificently opening the parade while holding the reigns to the head of a huge carousel-horse - and all this while wearing lingerie, of course.


The collection itself is sizzling! There are pieces in the well-known Sonia Rykiel multi-stripes, others with the famous rhinestone signature, others in dusty pink boudoir inspired 1950's Hollywood glamor, and some very sexy pieces that have flowers strategically stitched - all in satins, silks, velvet and lace. Not to mention the accessories that I just have to get hold of: slippers, brooches, hair-bands, kimonos, suspender belts and tank tops (models were also dressed in SR's knitwear collection which will only be coming out next year).

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